Art in Homes: Luxury or Necessity?
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For decades hotels choose blend abstract art for their interiors, often purchasing art in a bulk from art manufacturing companies. But nowadays hotel management is more willing to experiment and invest money into bold statement pieces. The new generation of guests is composed of social media savvy individuals with a trained eye for good visual objects.
As every trip is an opportunity for creating great social media content, guests expect Instagram-worthy art in every corner of the hotel. Staying in a hotel without art or with very poor art can be quite disappointing. Realizing that in the 21st century, clients expect unique hotel art pieces that will make their stay a one-of-a-kind experience, hotels began to think outside the box.
Nowadays hotels are looking for art pieces that will be the topic of a conversation. Eye-catching artworks that will make their venue stand out from the competition and improve the satisfaction of their guests. Let’s take a look at a few trends in the hospitality industry that have made hotel art more exciting than ever.
The Dolder Grand Hotel art collection via Instagram
Valuable Hotel Art Collections
Nothing says luxury more than a multi-million dollar worth art collection. Hotel owners and managers are aware of this, which is why many of them acquire valuable artworks for their expensive suites. Some art hotels have outstanding collections worthy of world-renowned museums.
For example, Morgans Hotel in New York featured an original Robert Mapplethorpe artwork on the wall, while Dolder Grand hotel in Zurich is embellished with artworks by HenryMoore, Camille Pissarro, Salvador Dalí, Damien Hirst, and Keith Haring. Embellishing interiors with such high-quality artworks will amaze your visually demanding visitors.
Original Art Rooms
Certain hotels have taken it a step further and created entire art rooms for their visitors to enjoy. Beaumont Hotel in Mayfair, London, for example, collaborated with former Turner Prize winner Sir Antony Gormley to create what they call an “inhabitable sculpture”. The oak-clad bedroom located inside Gormley’s massive sculpture aims to evoke the meditative state and ensure a good night sleep. The sculpture, aptly named The Room enjoys high popularity among hotel guests despite the 1,570 GBP per night price tag.